Membership Marketing

Over the years I have worked on numerous club development projects and membership marketing campaigns and launches here in the UK and throughout Asia (including China, Indonesia, the Philippines, Singapore and Vietnam). I now provide full consultancy services.

Ways I can help include:

• Plan your membership marketing strategy
• Develop your club brand positioning
• Identify and create an effective board of advisers (club ambassadors)
• Write your marketing/business plan
• Integrate social media tools to enhance your endorsement-led marketing
• Design inventive membership acquisition programmes
• Develop retention and loyalty programmes
• Engineer effective referral programmes
• Indentify new revenue streams through imaginative product development
• Arrange affiliate marketing
• Manage your online reputation
• Create dynamic new marketing collaterals
• Design and write your website
• Help you find and select the right agency support
• Design internal communication tools for greater employee engagement
• Provide bespoke membership sales training (groups or individuals)