Membership Marketing
Over the years I have worked on numerous club development projects and membership marketing campaigns and launches here in the UK and throughout Asia (including China, Indonesia, the Philippines, Singapore and Vietnam). I now provide full consultancy services.
Ways I can help include:
- Plan your membership marketing strategy
- Develop your club brand positioning
- Identify and create an effective board of advisers (club ambassadors)
- Write your marketing/business plan
- Integrate social media tools to enhance your endorsement-led marketing
- Design inventive membership acquisition programmes
- Develop retention and loyalty programmes
- Engineer effective referral programmes
- Indentify new revenue streams through imaginative product development
- Arrange affiliate marketing
- Manage your online reputation
- Create dynamic new marketing collaterals
- Design and write your website
- Help you find and select the right agency support
- Design internal communication tools for greater employee engagement
- Provide bespoke membership sales training (groups or individuals)